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We’re 100% independent so we’re free to pursue the harder path, to take between 2-4 years to develop every new product, to test them relentlessly, and to proudly claim with smiles on our faces that we build the best gear on planet earth for the toughest users anywhere.
We learned the way of the ruck in Special Forces and we’ve brought our passion to all people looking to lead healthier, more active lives. We’ve inspired millions of ruckers of all shapes, sizes, backgrounds and beliefs, put on over 10,000 live events since 2010, and our community has over 500 independently run GORUCK Clubs all over the world — probably including somewhere close to you.
Our starting point at GORUCK was a napkin sketch of a rucksack — if you’re here to get on the path, you’re in the right place.
Built for Rucking
Rucker®
Carry that weight more comfortably, adhere to Rule #1: Always Look Cool, and have fun getting stronger. Premium padded shoulder straps, lumbar support and a dedicated Ruck Plate® pocket high inside the Rucker® make this the best training tool to add some strength and cardio gains to every step you take. Padded handles all over the ruck mean you can also push, pull, drag and lift it to your heart’s delight.
If you want a tool for rucking and training, this is it. If you’re looking to travel and want a laptop compartment, that’s GR1®.
Our Original Ruck
GR1®
Our original piece of gear. GR1® thrives in Baghdad and NYC and is proven by Green Berets on standards of quality, toughness, and performance - including taking a laptop into combat. It has earned its GOAT status - The Greatest Of All Time - the hard way: one deployment, one event, one trip, one mile at a time.
Its minimalist design lacks some of the training specific features of the Rucker®, such as a dedicated Ruck Plate® compartment, but it is more than comfortable bearing all the weight you want to throw in it, anywhere in the world. We build GR1® exclusively in the USA.
3X SUPPORT™ = 3X STABILITY
Ballistic Trainers™
Our head of footwear is Paul Litchfield, a Shoedog with 35 years experience who has designed shoes that sold over a Billion pairs throughout his career. We built the “Ballistics” from the ground up spanning three years with input from our community in addition to past male and female CrossFit® Games Champions.
Ballistic Trainers™ are the official footwear of the Rogue Invitational and the preferred training shoes for people who want both maximum support under load and a shoe versatile enough to wear everywhere, all day long, without your feet getting smoked.
Lightweight. Supportive. Proven.
MACV-1™ Rucking Boots
Rucking is the foundation of Special Forces training, which is where we took inspiration for MACV-1™. You live on your feet for 21 days, carry massive amounts of weight and ruck long distances. You need maximum support for all 3 arches in your foot, and the lighter your boots, the better because the faster you’ll move.
When our Founder was in Special Forces training in 2004, he and the guys all got their jungle boots modified at a local boot shop to reduce the weight. We took that as the starting point and built the best, lightest rucking boot for both GORUCK Events and Special Forces Assessment & Selection (SFAS).
Fast Drying + Built to Last
Simple/Challenge Pants
We took classic blue jean patterns and kept it very simple, building Simple Pants (and Challenge Pants which have side pockets) out of a world class lightweight tougher than nails stretch ToughDry® fabric. Living an active life, we used to tear four pairs of 501 crotches a year. Now we’ve had the same pairs of pants for seven years and they look brand new.
Best use cases include: everyday wear, hiking, rucking, GORUCK Events, cold and hot weather training, and traveling for three weeks with one pair of pants. They don’t wrinkle, they don’t stink, they just work.
The Toughest Ever Built
Training Sandbags
Training with sand and odd objects is what we do — fancy gyms are not a staple of Special Forces training. Our Training Sandbags are simple, portable, easy to store, and 100% effective. Nobody else on the market has a higher stitch count or uses more bartacks (stress tested at over 400 LBS) or has better padded handles than we do.
Much like the shoulder straps on our Rucksacks, the padded handles on our Sandbags are the secret sauce. Check out Simple Sandbags if you’re new to the game. We back them all up with our Scars Lifetime Guarantee.
Versatile Training Tool
Sand Kettlebells
You (or your kids) won’t break your toes if you kick them on accident, they won’t give you a concussion if you drop one on your forehead, and you won’t break a watch or bruise up your forearms while you pull and push them over and over. They also stack just fine on top of each other which saves a ton of space, and are easy to transport. These are a home gym must-have, and you can toss one in your Rucker, as needed, for some extra weight gainz.
Train Heavier Than You Fight
Training Weight Vest
Padded shoulder straps (the secret sauce in our Rucksacks, too) distribute the load more comfortably — others on the market are a couple of nylon straps with no padding. On the underside, we do NOT use spacer mesh; we went with 210D Cordura instead because you can still wear it shirtless without any abrasion and it’s easy to hose off. Our Training Weight Vest snugly fits all sizes and shapes of plates.
If you want to breathe better, consider our patented Ruck Plate Carrier™, which puts the weight only on your back.
The Best Underwear Since No Underwear
Ranger Panties
We upgraded the fabric, performance, and single pocket in a timeless classic, making ours best on planet earth. Cheap Ranger Panties only have one small pocket for a locker key — which is worthless. Ours fit an ID, credit card, or the bottom half of your phone. They work well as underwear in the wintertime, are the most comfortable “pajamas” other than going commando, and they’re the best training shorts because no fabric is the best fabric.
You Break It, We Fix It.
Everything we manufacture comes with our Scars Lifetime Guarantee, which is the most beloved program at GORUCK. If you break it, we fix it (or replace it, if we must). There’s no receipt necessary — we can recognize our own stuff — and your date of purchase does not matter. Hence lifetime.
We operate Scars out of our Headquarters in Jax Beach, Florida with some of the best sewers on planet earth who sew hard and live the life, testing and proving gear.
SCARS IS GREAT FOR YOU
There is no better lifetime guarantee on the market. Train hard with confidence.
SCARS IS GREAT FOR US
We get to maintain communication with our most active users and abusers of gear, which keeps us on the front lines of what you want us to build.
SCARS IS GREAT FOR THE ENVIRONMENT
Buying disposable gear is the enemy of the true professional, who hates filling up landfills.
GORUCK Headquarters + Scars
Jax Beach, FL
If you’re ever in Jax Beach, stop on by and say hello.
We workout together as a team every Friday morning, right out front, at 6:30AM. All are welcome to join and we have plenty of gear you can borrow.
Live the Life
We’ve built a global community of ruckers living the life inspired by Special Forces — namely, together and part of something bigger than ourselves.
Tribe 'n Training
Tribe ‘n Training (TNT) is the best representation of living our way of life on a daily basis. There are monthly fitness challenges, daily workouts via the GORUCK Training app, and a patch you earn with activity. Like everything, it’s best when you do it with a buddy.
GORUCK Clubs
We have over 500 Official GORUCK Clubs around the country and the world participating in TNT and getting together in the real world — they’re all free to join. Mental Health, for us, is tied to both physical health and social health.
GORUCK Events
We have put on over 10,000 Live Events since 2010. Everything from rucking 5K’s to the toughest endurance events on planet earth. Daily training is great, and sometimes you need bigger goals, and bigger parties to train for.
GORUCK Origins
Our Story
The Rucking Company
